“Save the whales” – that was one of the slogans I grew up with. In the 90s, the whale, huge, peaceful and threatened with extinction, was a favourite with Greenpeace, the WWF and all the other environmental organisations, and plenty of my friends made the whale their favourite animal. Maybe you even managed to grab one of those whale song CDs that came with children’s magazines?

As we all know, trends come and go, and then they come back. So here we go again. Apparently there are still some whales left, and apparently their situation is as bad as ever. If you would like to contribute to rescuing them, you can now do so, at least symbolically. Simply form a whale tail with your hands, take a picture of yourself and upload it to project551.org.

Then you can become part of this video: